A 700-pound pallet of Old Hollywood memorabilia is drawing shoppers to the Hollywood Heritage Museum for a five-day fundraising sale running Saturday, Aug. 29, through Sunday, Sept. 6.
Peter Ford, son of actors Glenn Ford and Eleanor Powell, donated the collection from his parents' careers. The haul had to be trucked in on a pallet and includes lobby cards, press books, vintage magazines and photographs, LA Magazine reported.
The donation was large enough to expand what had been a shorter book and media sale into a five-day event, according to Larchmont Buzz.
Ford's family items aren't the only celebrity pieces on the tables. The Motion Picture and Television Fund contributed celebrity-owned items from residents of its rest home in Woodland Hills. Shoppers can also browse photo stills, fan magazines from around 1952, Hollywood history books and hundreds of Old Hollywood titles on DVD.
Every dollar goes toward a new roof for the museum's home, the 1901 Lasky-DeMille Barn at 2100 N. Highland Ave., south of the Hollywood Bowl. The wooden landmark is Hollywood's oldest surviving studio building. Producer Jesse L. Lasky and director Cecil B. DeMille rented the structure at what is now Selma Avenue and Vine Street, where DeMille produced The Squaw Man in 1914, considered the first feature-length film made in Hollywood.
By 1916, Lasky had joined forces with Adolph Zukor. Their growing operation became Paramount Pictures. The barn moved to the Melrose Paramount lot in 1926 and was relocated to its current Highland Avenue site in 1982. California designated it a State Landmark in 1955, and it was added to the National Register of Historic Places in 2013.
The museum said in an Aug. 28 promotional message that buying books and memorabilia at the sale helps maintain the oldest remaining studio building in Hollywood. The museum is already closed for repairs. Fundraising to date has covered the cost of vintage-style shingles, and sale proceeds will go toward installation.
Hollywood Heritage, founded in 1980, is the only Los Angeles museum focused on early film history. The organization is still accepting donations of books, media and memorabilia. All contributions are tax-deductible.
Remaining sale dates:
- Sunday, Aug. 30, 9 a.m.–2 p.m.
- Thursday, Sept. 3, 11 a.m.–3 p.m.
- Saturday, Sept. 5, 11 a.m.–3 p.m.
- Sunday, Sept. 6, 11 a.m.–3 p.m.
Admission and parking are free.


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